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FinancialForce.com Selected as SIIA CODiE Awards Finalist for Second Consecutive Year

FinancialForce Professional Services Automation Named Finalist for Best Project Management Solution

March 22, 2012 --

SAN MATEO, CA -- (Marketwire) -- 03/22/12 -- FinancialForce.com, the cloud applications company, today announced that it has achieved finalist status for the second year running in the Software and Information Industry Association's (SIIA) annual CODiE™ Awards.

The SIIA CODiE Awards recognize excellence in business software. FinancialForce Professional Services Automation (PSA) is among five finalists selected in the Best Project Management Solution category. This award recognizes the best business application that automates the management of project-based business activities. FinancialForce PSA underwent a thorough review by seasoned industry experts via live demonstration, trial product access, and analysis of product documentation.

Finalists will be reviewed further by SIIA members, who will vote on the winners for each category. The business software category winners will be announced on Thursday, May 10th at the SIIA All About the Cloud conference, where Jeremy Roche, president and CEO of FinancialForce.com, will participate in a session titled "The Power of the Customer."

"This is the 27th annual CODiE Awards and they continue to be highly regarded in the industry so we're pleased to be recognized for a second year," said Jeremy Roche. "FinancialForce PSA leverages the power of Salesforce CRM and Force.com so services companies can manage their people, customers, projects and financials in one integrated services management application. PSA, particularly when integrated with CRM is proven to offer services firms distinct advantages over competitors."


The selection coincides with new research on the professional services industry that highlights the financial benefits of PSA. A PS Maturity Benchmark Report published this month by SPI Research benchmarked more than 200 services firms and found that the top 10 percent performers all utilize a dedicated PSA application and report greater levels of integration between CRM and PSA. As a result they report 230 additional billable hours per employee per year, which can amount to over $50,000 annually of additional revenue per consultant. They also report overall profitability levels 84 percent higher. Salesforce CRM is the most used CRM system among services organizations (used by 50 percent of firms benchmarked).

About the CODiE Awards
The CODiE Awards, originally called the Excellence in Software Awards, were established in 1986 by the Software Publishers Association (SPA), now SIIA, so that pioneers of the then-nascent software industry could evaluate and honor each other's work. Since then, the CODiE Awards program has carried out the same purpose -- to showcase the software and information industry's finest products and services and to honor excellence in corporate achievement.

About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 500 leading software and information companies. For more information, visit www.siia.net

About FinancialForce.com
FinancialForce.com is the cloud applications company. We focus 100% on building business applications for Force.com, the world's leading cloud computing platform from salesforce.com. Our applications include Accounting, Billing, Professional Services Automation (PSA) and Services Resource Planning (SRP). We serve fast-growing organizations and dynamic enterprises, helping them to align Finance, Sales and Service in a way that enables profitable growth. We are backed by two of the biggest and best players in the business, UNIT4 and salesforce.com. To learn more please visit www.FinancialForce.com.

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Media Contact:
Maria Bradley
Reidy Communications for FinancialForce.com
Email: Email Contact
(415) 509-0498


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