Sia Partners Acquires Loft9

Combination with leading U.S. West Coast firm expands Sia Partners’
presence in top technology hubs and strengthens its technology-driven
consulting platform

Transaction advances Sia Partners’ target of more than 500
consultants in the U.S. by end of 2020

NEW YORK & SEATTLE–(BUSINESS WIRE)–Sia Partners, a leading international independent management and AI
consulting firm, announces today the acquisition of Loft9, a management
consulting firm founded in 2010 with tech, utilities, healthcare and
airlines clients and revenues of $13 million in 2018. Loft9 currently
employs 70 consultants in Seattle, WA and Denver, CO.

After the transaction closed on February 28, Loft9’s office in Seattle
became the fourth largest office for Sia Partners, which now employs
over 200 consultants in five locations in the U.S. Loft9 managing
partners Mark Birzell, Ed Beals and Ronan Walsh will join the management
team of Sia Partners in the U.S. under the leadership of Dan Connor, CEO
U.S. The combined revenues of Sia Partners in the U.S. and Loft9 totaled
$38 million in 2018 on a pro-forma basis.

Loft9’s talented managing partners have built a strong West Coast firm
that delivers outstanding outcomes for its clients,” Daniel Connor said.
We are excited to partner with Mark, Ed and Ronan as we continue to
build a top ten domestic management consulting practice, and we look
forward to working with the team at Loft9 to bring our cutting-edge
innovation and AI techniques to even more clients across the U.S.”

We are very excited to join Sia Partners,” Mark Birzell, managing
partner and co-founder of Loft9, said. “I am tremendously proud of
everything we’ve built at Loft9, and I believe this will prove to be a
winning combination for Loft9’s clients and employees. We will have
competitive breadth and depth on the West Coast and leading-edge
offerings for our clients across the country. We plan to double our
presence in Seattle and employ more than 500 consultants in the U.S. in
less than two years.”

Sia Partners works with more than 50 blue-chip companies in the U.S.
across six main sectors including banking, energy and utilities,
insurance, tech, transportation and healthcare. The firm differentiates
itself by applying its innovative Consulting 4.0 approach which combines
management consulting skills with AI techniques.


Sia Partners is a next generation consulting firm focused on delivering
superior value and tangible results to its clients as they navigate the
digital revolution. With over 1,400 consultants in 16 countries, the
firm will generate annual revenue of USD 280 million in the current
fiscal year. Its global footprint and expertise in more than 30 sectors
and services allow Sia Partners to accompany its clients worldwide,
guiding their projects and initiatives in strategy, business
transformation, IT & digital strategy and Data Science. As the pioneer
of Consulting 4.0, Sia Partners applies proprietary innovative software
applications and AI in its client solutions.


Loft9 is a management consulting firm that guides its clients through
organizational, operational and business technology
transformations. Whether industry leaders or early disruptors,
businesses today must continuously transform to maintain their
competitive edge. The speed of technological and organizational change
is happening at a record pace, providing business leaders with new and
complex challenges that must be navigated thoughtfully and decisively,
at speed. Loft9 provides the strategic planning, execution and ongoing
operational support required across, and within, business functions for
a practical solution that demystifies the transformation journey. From
enterprise-wide to functional team efforts, impactful transformations
don’t happen overnight.


Patricia Graue / Tristan Bourassin
+1 212 333 3810

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